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You dream of creating your own AR Game or Toy?

This is your chance. Just bring your concept to paper and submit it to the first global Augmented Reality (AR) Toys competition. The winner of the AR ToyMaker Award will get the unique chance to bring the ideas to life with the help of Toywheel and Metaio and win awesome awards valued over 25.000 €. The AR Junior winner will receive an iPad mini with an AR starter pack.

Learn more about the awesome Jury on our Blog.

We extended the deadline until June 30th, watch & apply now:

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AR Toymaker Award

The AR Toymaker Award asks for original ideas, concepts or prototypes for an Augmented Reality Toy implementable already based on today´s tech capabilities. The winner of AR Toymaker Award will receive support and prizes valued >25.000 € enabling to quickly implement the idea and the winner of AR Junior Award will receive in iPad mini starter licenses!

  • One (1) commercial license free of charge for a period of twelve (12) months for either i) MetaioSDK Basic, ii) MetaioSDK Pro, or iii) MetaioCloud subscription
  • Consulting with respect to game design and publishing by Toywheel;
  • Consulting with respect to augmented Reality Technology and implementation by Metaio;
  • Toywheel and Metaio will publish an article about the winning entrant on their official communication channels (such as their respective websites and newsletters).
  • Two (2) free tickets to attend Metaio’s insideAR conference, which will be hosted in October 2014 in Munich;

How to submit:

  • The applicant has to be 18+ years old and apply using the form provided before the deadline with an innovative idea;
  • Entrants for the AR Toymaker Award are required to design a document reflecting the theme of the submission (max. 6 pages);
  • Link to a video demonstrating / explaining the idea or the link to the prototype implementation is recommended.
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AR Junior Award

For young creators and innovators only dreaming of their own games. The AR Junior Award is looking for creative ideas “from kids for kids” so this category asks for submissions especially from children and teenagers <18 years old. As such it is not necessary that the idea fulfill any technological requirements.

  • One iPad mini with WiFi and 16GB memory
  • One (1) commercial license free of charge of metaio Creator tool at the sole discretion of Metaio based upon the submission and subject to the applicable terms;
  • Toywheel and Metaio agree to publish an article based on the submission of the winning entrant on their official communication channels (such as their respective websites and newsletters). The winning entrant shall be required to provide input/content for such article. The Parties may also issue a joint press release at their sole discretion;
  • Two (2) free tickets to attend Metaio’s insideAR conference, which will be hosted by Metaio in Q4 2014.

How to submit:

  • Participant is younger than 18 years old, the application to be submitted by the parents or guide;
  • Application has to provide sketches or description of the ideas as document
  • Link to a video demonstrating / explaining the idea or the link to the prototype implementation is recommended.
* Check AR Toys Competition Terms & Conditions prior to applying.

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Learn more about Toywheel

Toywheel is the Digital Games Studio from Berlin, Germany connecting digital and physical worlds – www.toywheel.com

Learn more about Metaio

Metaio is the Augmented Reality Software company from Munich, Germany innovating the AR market since 2001 – www.metaio.com

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